---
title: "Internal Communication - Why it Matters More than Ever \u0026 How to Succeed"
description: "Learn why internal communications is critical for remote startup success and get actionable tips from Google \u0026 YouTube's former comms leader on scaling team alignment."
categories: ["office hours","internal communications"]
keywords: ["internal communications","remote work","startup success","team alignment","Daria Kissner","Google Ads","YouTube","scaling communications","founder guidance"]
ai_summary: "Explore the importance of internal communications for remote startups and gain insights from a former Google comms leader."
date: 2021-01-21
lastmod: 2026-07-31
canonical_url: https://www.tomtunguz.com/office-hours-daria-kisser/
author: "Tomasz Tunguz"
---

![image](https://res.cloudinary.com/dzawgnnlr/image/upload/v1611170518/btgdtg19irok0ywoej98.png)

On Thursday, February 4th at 9:30 AM PT, Redpoint Office Hours will host [Daria Kissner](https://www.linkedin.com/in/daria-kissner-a2438813/), who built and led internal and external communications for Google Ads and Commerce, and YouTube. 

With the transition to remote work, the discipline of internal communications has become critical for startups to master. Keeping teams motivated, aligned, and connected when each person is in a different place is a new muscle for many startups to train.

Our own [Hollie Wegman](https://www.linkedin.com/in/hollie/), currently an EIR at Redpoint and formerly CMO at Segment, who joined Office Hours as a guest, will change seats and host Daria to guide founders through three topics:

- the role of internal communications, how it differs from public relations and marketing, and where it resides in an organization
- why internal communications are so important especially as a company scales
- when to hire and scale internal communications people and efforts, and how to get started

If you're interested in attending, [please register here](https://redpointventures.typeform.com/to/c8N7jABQ) by Thursday, January 28th. This will be an interactive event, and we will collect questions from participants ahead of time. Attendees will also have time to ask Daria questions live.

We look forward to another great Office Hours with Daria!