---
title: "Office Hours with Lisa Lawson"
description: "Join Lisa Lawson, Optimizely's channel program expert, for exclusive SaaS office hours at Redpoint. Learn proven strategies for scaling through partnerships."
categories: ["office hours"]
keywords: ["Optimizely","SaaS office hours","channel programs","partner strategies","AB testing","SaaS growth","venture capital","go-to-market strategies","SaaS sales management","startup mentorship"]
ai_summary: "Join Lisa Lawson for insights on scaling SaaS through effective channel partnerships during exclusive office hours at Redpoint."
date: 2020-02-12
lastmod: 2026-07-31
canonical_url: https://www.tomtunguz.com/office-hours-with-lisa-lawson/
author: "Tomasz Tunguz"
---

Next Friday, February 21, [SaaS Office Hours](https://tomtunguz.com/categories/office-hours/) at Redpoint welcomes [Lisa Lawson](https://www.linkedin.com/in/lisa-t-3743169/). Lisa built the channel program at Optimizely, the leading AB testing platform. Lisa also lleads the channel practice for SaaS Sales Management, the leading bootcamp for SaaS sales leaders. 

Developing channel and partner programs is a capital efficient way of growing SaaS companies. But to succeed, a company must understand the key parts of partnering with larger salesteams to make the effort effective. 

SaaS Office Hours are events hosted at Redpoint with a speaker. The session is meant to be interactive and provide close access to SaaS luminaries.

Over the course of two hours, we’ll invite four startups to conduct one-on-one office hours for 30 minutes with Lisa and I to discuss go-to-market questions and their channel strategies.

[Apply to attend these office hours here](https://ttunguz.typeform.com/to/JMEfco). Demand for these events often exceeds our hosting capacity, so we will email confirmations five days before the event. Reminder: these events are all off the record. Please register if you can attend in person.